DoqaruCon takes place on 5th March 2020 at The Event Complex Aberdeen (TECA)

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Author: Sarah Downs

It wasn’t all that long ago that sellers didn’t need to work as hard to pitch their product to potential buyers’ and could simply explain the features and benefits. Buyers often didn’t have the tools to compare their offering to competitors, to determine if it was the best option for their business. For many years, the […]

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You’ve probably heard the startling stats. We fear public speaking more than we fear death. When it comes to networking, many of us have a similar fear. We become uneasy and anxious because we fear the unknown or we worry that we won’t have the right words to say. Why do adults struggle so much with […]

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new technology oil and gas market doqaru

How to Bring New Technology to the Oil & Gas Market

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By: Sarah Downs

Posted on: 03/09/19

Countless products are launched every day by small and large companies. Not every product succeeds. In fact, it is more likely for a developed product to never reach its market. According to the Marketing Research Association, just 40% of developed products make it to market. Of those that make it, only 60% will generate any revenue. […]

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Four Aberdeen-based Entrepreneurs have been shortlisted over three categories at the 2019 Royal Bank of Scotland Great British Entrepreneur Awards.  Sarah Downs and Yekemi Otaru, Co-Founders of Doqaru Ltd are shortlisted for the ‘Start-up Entrepreneur of The Year’ Award.  Michael Ballantyne, Founder of Storywood Tequila is shortlisted for ‘Food & Drink Entrepreneur of the Year’ and […]

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business development sales doqaru

Business Development & Sales – What is the Difference?

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By: Sarah Downs

Posted on: 30/07/19

Many people in my network have asked me “What’s the difference between business development and sales?” It’s a great question and one that I will answer, to the best of my ability, in today’s blog. I understand the source of the questions; many sales and business development professionals have similar job descriptions. The roles appear interchangeable in […]

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DoqaruCon takes place on 5th March 2020 at The Event Complex Aberdeen (TECA)