Helen Peterkin-Nicol joins Doqaru as Sales Enablement Projects Lead, bringing over 20 years of industry experience in sales process and data management.
Helen starts her role this March. She will lead Doqaru’s internal sales enablement projects, govern processes that align their sales and marketing efforts and provide sales-focused support that accelerates growth.
Doqaru’s Co-founder, Yekemi Otaru, notes, “This is an exciting time in our growth as we move full steam ahead with our sales enablement programmes. Helen brings Doqaru a breadth of experience in sales process and project leadership that accelerates our strategy.”
Upon commencing her role at Doqaru, Helen states, “I’m looking forward to applying my diverse skillset and experience, contributing to the continuing success of Doqaru.”
She adds, “I’m delighted to be part of such a highly collaborative, customer-focused, dynamic team with high expectations. I thrive in an environment like this and find it’s where I do my best work and learn the most. ”
Doqaru is Scotland’s first sales enablement consultancy working with B2B sales teams in energy and technology sectors in over 11 countries. The company won a hat-trick of awards in the last six months, including Small Business Entrepreneur of the Year at The Great British Entrepreneur Awards in November 2022.
For more information about the Doqaru team, please visit: