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Implementing a sales strategy that gets results

Once we’ve identified potential opportunities for change in the Evaluate stage, we begin to action the recommendations that will improve performance and lead to better results for your business.

Develop B2B sales processes to inspire the best outcomes

This can include creating and embedding a sales process and a sales strategy with associated KPIs; we recommend and conduct sales coaching and training.

Our recommendations will help your salespeople build stronger customer relationships and use sales tools effectively. We ensure your sales process really works and supports a culture that ultimately leads to revenue growth and more predictable sales performance. As part of your sales strategy, we craft a marketing strategy to deliver on your business goals.

Key outcomes in the Embed stage

  • 52%

    52% of companies have different value propositions for different products or services, and these companies are more successful in attracting their ideal clients (HubSpot). Furthermore, just over 75% of marketers say their campaigns are directly influencing revenue.

  • 35-50%

    35-50% of sales goes to the supplier that respond first (Inside Sales). That’s why a robust sales process that incorporates all customer touchpoints helps drive shorter sales cycles and validated sales pipeline.

What our clients said

“Doqaru’s work with ABB Energy Industries has inspired sales and operations teams to actively use platforms such as LinkedIn. We have seen a significant increase in online interest in the business and quickly stimulated a number of promising sales leads.”
  • Troy Stewart
  • UK Lead Manager at ABB Process Automation
“Sarah recently assisted us in assessing candidates for a sales role at Nimbus Blue. We'd struggled in the past to get "the right person" in this role and had made costly mistakes, but didn't know of a way to mitigate the risk of this happening again.

The data-driven assessments that Sarah provided and walked us through were extremely helpful and resulted in us getting an excellent fit for our business. I highly recommend it!”
  • David Tawse
  • Managing Director at Nimbus Blue
“The team at Doqaru have all been superb. No matter who you speak to, or work with, they are all hugely knowledgeable and professional, as well as being thoughtful and considerate. They invariably go way beyond what you would expect and as a business leader, I have no doubt that I am getting excellent value from them. We have a much stronger sales capability in our business as a result of their work with us, and the data-driven insights they have generated on ourselves, our pipeline and markets have been outstanding. Cannot recommend them highly enough!”
  • Chris Paton
  • Managing Director at Quirk Solutions
“McFelder Translations started to collaborate with Doqaru earlier this year. Finding a competent business management consultancy is a bit like looking for a needle in a haystack. We have been delighted with the consultancy work that Doqaru has helped us with and see it only as the start of a long term relationship. Highly recommend to any business, particularly for excellent strategic support, which Doqaru can support through real experience and knowledge.”
  • Fiona Feldermann
  • Owner at McFelder Translations
“It’s been an absolute pleasure working with the team at Doqaru. We have used them over and over for various things from the writing of our business plan @ Ripples Prints, to scenario planning and marketing strategy. Nothing is a bother and they respond so quickly to questions. A highly professional bunch. Thanks guys, much appreciated.”
  • Ola Adeyemi
  • Director at Ripples Prints
“I have had the pleasure of working with Doqaru since the start of the business, having previously worked with both Yekemi & Sarah. Their professionalism comes through in every project they take on. The team at Doqaru are well focused on delivering the right result. From concept to planning, they always deliver. A great team to work with.”
  • Mick Beavers
  • Managing Director at Control Valve Solutions Ltd
“Doqaru’s expertise, knowledge and delivery are impeccable. Their finger is firmly on the pulse of social selling platforms and their ability to share methods and strategies for optimising social presence is second to none. Doqaru delivered a workshop for members of BABC Texas from a range of sectors, including energy and technology, ideally pitched to be relevant to all. The session was highly valuable and feedback from participants was extremely positive.”
  • Kay Thomson
  • British American Business Council (BABC) Texas
“Doqaru's Sarah is one of the most proactive, thoughtful and effective execs I've had the pleasure to meet and work with. She, Yekemi and Doqaru have been helping us improve our social selling skills and we've seen an immediate improvement.

Despite being in serious demand and rushed off her feet, Sarah has been so generous with her time and I've learned a great deal from her.

Doqaru's approach to business is infectious and I've been trying to emulate the energy Sarah and the team radiate. If you get the chance to work with them, take it.”
  • Dom Hawes
  • Group CEO at Selbey Anderson
“I have recently started my sessions on the Social Selling Mastermind with Doqaru. The platform is well structured and insightful, providing me with information and advice to assist in developing my marketing plan both personally and for my company.

Doqaru is an excellent mediator throughout the sessions, and their knowledge is invaluable. I am looking forward to learning more and growing in confidence as I continue throughout the mastermind journey.”
  • Ria Jackson-Backwell
  • Media Coordinator at MAATS Tech Ltd
“We made the decision to go through a Sales Evaluation with Doqaru and I never expected to gain as much insight as we did. The process has helped me to better understand my sales team, take a deeper look in to our sales management capabilities, supported company hiring decisions and identify areas for improvement and growth.”
  • Simon Gibb
  • Previously at Augean PLC
“We invited Yekemi and her team to conduct a 2-day social selling workshop. She has guided us step by step from conceptual ideas to concrete actions. We understand the world is changing, social media is playing a very important role in our daily business life, we have learned a lot from Yekemi and have started to convey our messaging via LinkedIn. Thanks to Yekemi and strongly recommend to connect with her if you need support/tips on “social media".”
  • Rita Wei Fu
  • Regional Marketing Communication Manager for Energy Industries at ABB